EXPERIENCE

President and Founder, Content/UX Writer

2014 to Present – SparkMission LLC, Strategic Content Marketing Writing (Freelance)

• –Strategic content writing, marketing, and digital storytelling for national clients: CPG, food and beverage, health and wellness, higher education, nonprofits, religious institutions, family office/high-net-worth investment, and small business
• –Services include content/UX/SEO writing for websites, articles, blogs, social media, email marketing, and traditional media

Content/UX Writer

2022-2024, JPL Marketing and Advertising Agency

• –Content/UX writing for national clients in the B2C, B2B, CPG, food and beverage, health and wellness, higher education, private schools, and nonprofit industries
• –Services included content/UX/SEO writing for websites, articles, blogs, social media, email marketing, mailers, postcards, billboards, and radio and commercial video scripts

Digital and Social Media Specialist

2017 to 2022 – Donovan Marketing, CPG Food and Beverage Marketing Agency

• –Created engaging promotional and UX experiences: sweeps, quizzes, and contests
• –Developed strategic business proposals and digital/social media plans for multiple CPG clients and other clients in the food and beverage industry
• –Created short and long-form content: blog, social, website, email marketing, and support materials for B2C and B2B audiences
• –Concepted and managed creative assets: videos, Reels, TikToks, GIFS, and still images
• –Developed brand social editorial calendars

---

EDUCATION

B.S. Marketing and Business Administration

York College of Pennsylvania, York, PA